Brokers Alliance Culture

At Brokers Alliance®, our goal is to be as helpful as possible. We seek to inform. We strive to educate. Because we love what we do and we are committed to helping the independent brokers and agents who work with us, we also enjoy great success.

Founded by independent broker Joe Racich nearly 40 years ago, Brokers Alliance® is steeped in tradition and supports the view that independent brokers and insurance agents are best equipped to provide customized service to clients seeking accessible brokers who can help them find the insurance and annuities investments best-suited to them. By providing brokers who work with us access to competitive, attractive insurance products, as well as to support from a team of experienced and highly knowledgeable personnel, we offer a tried-and-true recipe for success.

We believe that everyone deserves access to affordable life insurance and a comfortable retirement, but understand the importance of planning ahead and making lifestyle choices that minimize risk. Thus, our products tend to reward those who have planned for the future, set aside and invested discretionary income, and taken good care of their health for decades. We can train you to assess would-be clients on a case-by-case basis to make offers that are both fair and practical. All things considered, our underwriting decisions tend to be highly competitive.

Brokers Alliance® seeks to make it easy for you to do business, both with your clients and with our team. We encourage calls for support and service, and guarantee our products so that you can follow through on commitments to clients and build your reputation as an honest broker. Annuities and life insurance marketing specialists, as well as underwriting experts with a strong grasp of actuarial sciences, are always available for your support. We can even help you stay on top of your licensing duties and the heaps of paperwork that annuities and life insurance brokers have to tackle on a regular basis.

We pride ourselves on professionalism, but take even more pride on our accessibility. Doing business with us is easy and, we hope, pleasurable. But the only way to find out is to give it a shot yourself. If you are looking for resources that will help you be the best broker you can be or are seeking access to some of the most attractive life insurance and annuities investments on the market, contact us online or call (800) 290-7226. Join the alliance. You’ll be happy you did.